We have designed and developed a new ecommerce website for Urarstvo Lečnik on the Magento 2 platform. As part of the developement of the new shop, we have successfully migrated all existing data (orders, products, registered users, etc.) from Magento 1 platform to the new Magento 2 platform. We have also updated and redesigned the appearance of the website, where we have focused on the customer's journey from product to purchase. We have integrated many functionalities which help to increase number of order and accelerate sales. The new online shop is designed to allow us to expand the sales program in the future with various landing pages that contribute to a more successful launch of new products.