Urarstvo Lečnik – Exterior Redesign for a Modern Brand Presence. For Urarstvo Lečnik, located at Stari trg 14 in Ljubljana, we redesigned the exterior of their physical store to better showcase the brand’s connection with Suunto and highlight its evolving line of sports watches. The main goal of the redesign was high visibility and flexibility:
- the left shop window now features a clear, clean display of all current Suunto models, designed to attract the attention of pedestrians and window shoppers,
- with every new Suunto release, outdated watch graphics can be easily replaced, allowing the store to stay visually up-to-date with minimal effort,
- the right shop window focuses on branding and customer information, including social media links and the online store URL, connecting offline presence with the digital one.
This storefront update not only reinforces brand identity but also boosts product visibility in a high-traffic location – turning every passerby into a potential customer.
About Urarstvo Lečnik
Until 1990, Urarstvo Lečnik was primarily known for its high-quality, expert watch servicing. Today, it’s a go-to destination for timepieces for all generations. Their wide range includes well-known brands such as Gul, Diesel, Fossil, DKNY, Armani, Danish Design, Calvin Klein, Michael Kors, Jacques Lemans, Certina, Tissot, Suunto, and Adidas. For those who struggle to get up in the morning, they also offer a large selection of alarm clocks that combine functionality with stylish design. Urarstvo Lečnik still provides top-notch servicing for all types of watches. In addition to complex repairs of pocket watches, wristwatches, wall clocks, and alarms, they also replace batteries and straps. And if a watch can’t be fixed, their team is happy to help you choose a suitable replacement. To make special occasions like anniversaries, birthdays, or other milestones truly memorable, they also offer engraving services. Watches have long been our faithful companions - but their role has evolved. Today, they’re more than just timekeepers. They’re fashion statements that reflect global trends and your personal style.
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